Marketing

Product Marketing Manager

Kenya / Remote

The Product Marketing Manager role at Gymflow254 is a critical position that shapes how our products are perceived in the market. You will define our marketing strategies, identify customer needs, and translate product features into value-driven narratives. This role offers the opportunity to influence the direction of the company and work with a talented team in a fast-paced, dynamic environment. If you are someone who thrives at the intersection of creativity and strategy, this role is for you.


What would you do at Gymflow254?

As a Product Marketing Manager at Gymflow254, you will be the bridge between our product development and our customers. Your role will involve crafting compelling narratives that highlight the value of our products, defining go-to-market strategies, and driving adoption and engagement. You will collaborate closely with product, sales, and design teams to ensure a cohesive marketing strategy that aligns with our company vision.


Responsibilities
  • Develop and execute go-to-market strategies for new products and features.

  • Collaborate with product and engineering teams to understand product functionalities.

  • Craft compelling product narratives and value propositions.

  • Create marketing assets, including sales enablement materials, presentations, and product briefs.

  • Analyze market trends and competitor positioning to inform strategies.

  • Drive adoption and engagement through targeted marketing campaigns.

  • Lead customer feedback initiatives to improve product marketing efforts.

  • Track and measure the performance of product marketing campaigns.

  • Ensure alignment between marketing, sales, and product teams.

  • Represent the marketing team in product roadmap discussions.


Who we're looking for
  • A strategic thinker with a passion for storytelling.

  • Proven experience in product marketing, preferably in tech or SaaS.

  • Strong communication and presentation skills.

  • Ability to analyze market trends and translate them into actionable insights.

  • Proficient in project management and cross-functional collaboration.

  • Experience with digital marketing tools and platforms.

  • A creative problem solver with attention to detail.


Benefits with you in mind
Flexible Schedules

Enjoy the freedom to manage your work hours, balancing personal commitments and career growth.

Remote Work Opportunities

Work from anywhere, offering flexibility and autonomy to create a productive and enjoyable work environment.

Career Coaching & Mentorship

Personalized coaching and mentorship to guide you through career challenges and opportunities.


What is our hiring process like?

At Gymflow254, we believe in creating a hiring experience that reflects our values of creativity, passion, and collaboration. Here's what you can expect:

  • 1. Application Review: Once you send in your application, our team carefully reviews it to understand your skills, experience, and passion for the role.

  • 2. Initial Interview: Selected candidates are invited for a conversation with our hiring team to learn more about your background and what motivates you.

  • 3. Skill Assessment: Depending on the role, we may include a short task or project to evaluate your technical abilities or creative problem-solving skills.

  • 4. Final Interview: A deep dive into your goals and how they align with Gymflow254's mission. This is your chance to ask questions and ensure we’re the right fit for you.

  • 5. Offer Stage: If all goes well, you’ll receive an offer to join our team and start an exciting journey with us.

We value transparency and aim to keep you informed at every stage. Our hiring process is designed to help us find the right people while ensuring candidates feel valued and supported.


To apply for this position, please attach your latest CV, along with any other relevant materials or documents that showcase your skills and experience. This may include a portfolio, cover letter, or references, if applicable. We look forward to learning more about you and how you can contribute to Gymflow254.

Apply to this job!